Strategist, UX & Service Designer
Hi! I’m a designer and strategist with 15+ years’ experience leading complex human-centred design, service transformation, and strategic research initiatives across government, education, retail, and social impact sectors.
I am experienced in translating policy, operational needs, and lived experience into practical service improvements that deliver measurable outcomes. My skills focus on leading multidisciplinary teams, facilitating co-design, influencing senior stakeholders and designing future-state services that improve customer and organisational outcomes.
Whether it’s designing a workshop, an app, curriculum, strategy, or mentor youth engagement, my main motivation is to bring user-centered access to digital and in-person experiences.
